"In absolute terms, GPL use has increased - any change isn't down to GPL projects transitioning over to liberal licenses. But an increasing number of new projects are being released under liberal licenses. Why is that?
The impression gained from this is that the probability of you using one of the GPL licenses is influenced by the community that you're part of. And it's not a huge leap to believe that an increasing number of developers are targeting the web, and the web development community has never been especially attached to the GPL. It's not hard to see why - the benefits of the GPL vanish pretty much entirely when you're never actually obliged to distribute the code, and while Affero attempts to compensate from that it also constrains your UI and deployment model.